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SMS mastery for DTC subscription brands
Webinar
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July 22, 2025
30
Key Takeaways
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SMS Marketing Compliance - Proper opt-ins are non-negotiable. "You don't bypass compliance" - ensure customers explicitly opt-in to SMS marketing campaigns
SMS vs Email Marketing - SMS marketing isn't email. Keep SMS messages short, targeted, with clear CTAs. Avoid long copy and excessive emojis for better SMS engagement
SMS Personalization Strategy - Personalize SMS marketing flows with real-time browsing behavior and product interactions, not just purchase history data
Featured speakers:
Rory Jeffries
Relo
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Harry Willis
Relo
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Jamie Watkins
Underground Ecom
Casey Colligan
Smartrr
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Edward Upton
Littledata
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Partners:
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