The AI revenue engine behind Shopify CPG brands.
Every customer interaction, online and in-store, creates a signal. Every signal is fuel for growth.
Relay brings the technology, intelligence, and expertise together in one ecosystem helping CPG brands turn every interaction into more revenue, from first purchase to repeat purchase and beyond.
Brands running on Relay
A customer experience built to go the distance
Turn first time shoppers into repeat, high-LTV customers with solutions that attract, convert, and retain customers.
Relay Popups
Engage web traffic and capture sign ups with list building popups
Relay Email/SMS
Turn first purchases into ongoing conversations.
Relay Social Proof
Remove hesitation. Drive more purchases.
Relay Package Protection
Protect the purchase. Protect the relationship.
Relay Predictive Flows
Know when they're ready to come back.
Relay Subscriptions
Turn transactions into lasting relationships.
Relay Insights
Keep the whole journey moving forward.
Technology, intelligence and expertise.
Relay brings together purpose-built technology, connected intelligence, and hands-on CPG expertise to help brands maximize the impact of every customer interaction.
Built for the moments that drive CPG growth.
A suite of essential Shopify apps purpose-built for CPG, helping brands attract shoppers, convert first purchases, and turn more customers into repeat buyers.
Know what will drive the next purchase.
A central intelligence layer that connects performance across your customer journey, identifies where you are leaving revenue on the table, and recommends what to do next.
Keep your brand moving toward its goals.
Hands-on CPG expertise that helps you turn insights into action, continuously optimise your customer journey, and stay on pace for your growth goals.
Attract > Convert > Retain > Repeat
The customer journey doesn't end at the point of purchase for CPG. Every customer interaction is a signal for what comes next, from the first click to the next order and every purchase after.
Capture high-intent shoppers and turn first visits into relationships your brand can nurture.
Build trust and remove the risks of trying a new product, from first purchase to subscription.
Turn one-time purchases into repeat behavior with personalized lifecycle experiences, subscriptions, and loyalty.
The results speak for themselves
Snif
Turned a fragrance line people bought once into a subscription program they stay on.
Equilibria
Cross-sells timed to each customer instead of the same offer sent to everyone.
Wild Planet
Reduced customer support tickets, and gained better tools to grow their subscription business.