2025 Subscription Tech Stack Integration - Choose subscription tools that seamlessly integrate with Klaviyo, SMS platforms, and loyalty apps to boost customer retention. “You need to look at how the tech platforms interact with each other.”

AI-Powered Customer Segmentation- Leverage AI prompts in CDPs for hyper-targeted segmentation. Track lifetime product revenue vs. lifetime customer value—when they converge, “you have a subscription product and you're leaving money on the table.”

Direct Mail for Subscription Recovery - Reach unresponsive customers through direct mail platforms like Paper Run. It’s “far harder to ignore than your classic email” and effective for recovering churned subscribers and abandoned carts.